From Cracking the pottery by Seth Godin:

I find that it's almost essential to fall in love with an idea to invest the time it takes to make it good and worth sharing. And then, the hard part: deleting that idea when it's just not what it could be. Too often, organizations are good at the first part, but struggle with the second. And so we defend expired business models, support the status quo and have a knee-jerk inclination to preserve what we've got.

It's been a long time since I wrote for my personal blog. Recently, I've been doing a good deal of writing for the ExactTarget Blog. You can read some of my posts over there to see some of my recent work, research, and insights on digital marketing, email, social media, mobile, and content marketing.

Graduating college, life, and starting my job at ExactTarget got in the way of blogging, but I decided I wanted to start writing regularly again here. I'm reviving this blog and from now on will be posting regularly.